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Manager of Strategy and Analytics

Company: VirtualVocations
Location: Kalamazoo
Posted on: October 23, 2024

Job Description:

A company is looking for a Manager, Strategy & Analytics to drive campaign planning and execution.



Key Responsibilities

Develop insight-driven strategies for accounts in the luxury fragrance vertical
Present strategic approaches and media strategies to clients to align with their business goals
Lead the campaign recap process, translating data into actionable insights for future optimizations


Required Qualifications

6+ years of agency experience in media buying/planning or strategy roles
Experience leading and managing a team
Strong analytical skills with hands-on experience in SQL, Python, R, or Tableau
Proficiency in media planning tools such as YouGov and Simmons
Knowledge of major social media platforms and current trends in the social realm

Keywords: VirtualVocations, Portage , Manager of Strategy and Analytics, Executive , Kalamazoo, Michigan

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