Senior Digital Marketing Strategist
Company: VirtualVocations
Location: South Bend
Posted on: October 31, 2024
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Job Description:
A company is looking for a Senior Digital Marketing Specialist
to lead paid media initiatives focusing on AI technologies and
digital optimization.
Key Responsibilities
Develop and execute high-level paid media strategies leveraging AI
and automation
Manage end-to-end execution of complex paid media campaigns across
multiple platforms
Utilize advanced audience modeling techniques to enhance campaign
engagement and conversion
Required Qualifications
Bachelor's degree in Marketing, Business, or a related field;
advanced degree preferred
5+ years of experience in paid media management with a focus on
digital advertising
Expertise in AI tools for marketing automation and audience
analytics
Proven track record of driving measurable results through data
interpretation and performance analysis
Extensive experience with major advertising platforms and analytics
tools
Keywords: VirtualVocations, Portage , Senior Digital Marketing Strategist, Advertising , South Bend, Michigan
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